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ContentByKessa

Kamloops

If you’ve lived in Kamloops for an extended period of time you probably can’t help but notice how often businesses are opening and closing. I have also noticed most businesses in kamloops are not utilizing social media to it’s full potential and realizing the power it holds in growing a business in 2023. I have seen the power of content creation skyrocket online businesses time and time again, and I have a vision for helping businesses in kamloops do the same.

SO WHAT DO I DO?

I create UGC and marketing content as well as full social media management. I’ve got you covered from the concept conceptualization to posting the completed content. I will bring your social media pages to life!

But what is UGC exactly...?

UGC (User-generated content) is any type of content created from the customers point of view instead of by brands themselves.

Who I am

I have been in the content creation/ social media space for around 6 years now and it started purely out of a passion for creating and has turned into my full time career. I have worked with a wide variety of brands and campaigns including product launches with The Ordinary x Sephora as well as Sephora Collection, a campaign with Dermalogica, and content for many brands such as The Oodie, Kizik, Marc Anthony, GoMacro, Kitsch, and many more.

But why is it important to have a

strong presence on social media?

Analytics

I have created multiple viral videos, top preforming ads and increased visibility for a wide variety of brands

Imagine what it could do for your business if you could reach thousands of new people each day?

Social media helps you increase visibility to potential customers who may need to be made aware of your business and what you offer. Having a social media presence gives you access to a large audience quickly. It increases the awareness and interest between you and your potential customers, leading to sales. It also allows businesses to establish a reputation and a level of trust with customers, helping to drive sales and gain new customers.

Around 90% OF SHOPPERS want to see content from real customers, and 83% OF SHOPPERS say user-generated content makes them more likely to buy.


What working together will look like

Step 1

Step 2

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We will talk about your goals, target audience and the volume of photos & videos you'd like per month, whether you want full social media managment or just content bundles as well as whether you want to use the content organically on your social pages or for paid advertising.

I will research, find inspiration, come up with creative concepts, a social media strategy and we will decide on a day for me to come in and film the first batch of content.

I will come in for a content day.

I will edit and finalize all content and send it over with a watermark for you to approve. Two editing revisions may be requested. Once payment is received I will go ahead and post the content to your social pages complete with strategic captions, hashtags, location targeting, and audience interaction or you can post yourself depending on our agreement.

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Kessa Desmarais

One last very important thing...

Creating content and posting on social media is so much more than just filming some clips and throwing them together. It involves keeping up with the ever-changing algorithms, trends and app updates, research and strategizing what will work for your specific business, inspiration and creativity, filming, angles, quality, editing skills, video structure, an eye for detail, testing, analyzing, and so much more. Lucky for you, I pretty much live and breathe content creation and these things run though my veins. I am also a perfectionist which although so frustrating for me sometimes (LOL), is a huge benefit for my clients as it results in less revisions and better content. So what do you say, let’s show Kamloops what your business is all about?!

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"Kessa is a real pro and does a great job with filming, editing, and voice work. I was especially impressed with her understanding of using hooks and proper structure for short form video. Loved her work and look forward to working with her again."

-Octocurl

Kessa! These are amazing videos!!! You always do such a great job. I actually CAN’T wait to keep working with you on new launches and products.

-ERA Organics

I cannot wait to create for you!!